CBM ASEAN Tourism Congress and International Media Forum ~ Issues Tackled

[Ms.Beau]

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http://www.cebubusinesswebportal.com...126&Itemid=187

The CBM ASEAN Tourism Congress
June 14-15, 2007, Cebu International Convention Center

In January 2007, global attention was riveted on Cebu as it played host to the heads of state of the 10-member ASEAN. Featured in international media, Cebu showed the world the natural beauty of the islands, its rich cultural heritage and tradition, its bustling economy, and the warm hospitality of its people. With the Cebu International Convention Center and its first-rate hotels and resorts, Cebu hopes to establish itself as the “Emerging Convention Center in Asia.”

On June 14 and 15, the Cebu Business Month 2007 will again play host to an international conference and exhibition, this time with a focus on Tourism. Entitled “Inspiring Cebu: Gateway to Asia,” The CBM ASEAN Tourism Congress intends to provide a venue for discussion of Tourism as a key driver of economic growth and development for Asia. Senior executives from leading tourism, travel, convention, and exhibition organizations as well as government and media organizations focusing on tourism will converge in Cebu to discuss strategic issues such as country and regional branding and promotions, facilities marketing and management, air travel, “coo-petition,” and, best practices.

The CBM ASEAN Tourism Congress is being held in conjunction with the Department of Tourism and in collaboration with the Department of Foreign Affairs, The Department of Trade and Industry, and the Philippine Board of Investments.

Local and international participants from the following sectors are expected to attend the two-day conference and exhibition:

 Member countries of the East Asian Tourism Forum (EATOF)
 Representatives from the Government, Industry, Academe, and NGO’s
 Hotels and Resorts
 Conference and Exhibit Organizers
 Airline and Shipping Companies
 Travel and Tour Operators
 Restaurants
 Museums
 Tourism-related Media
 Beauty, Health, and Wellness Industry, including Hospitals and Spas
 Retirement Communities
 Entertainment Centers, Sports and Golf Clubs, and Casinos
 Fashion and Souvenir Shops
 Shopping Malls
 Other tourism and travel stakeholders

The conference will take place at the Ceremony Hall of the Cebu International Convention Center.

To register to the CBM ASEAN Tourism Congress, please contact the CBM Secretariat / CCCI at 232-1421 to 24

[Ms.Beau]

up for June 14 and 15!

[LytSlpr]

are you a member or working for of CCCI?

[Ms.Beau]

^Chairman of the Board of My Life, bro

really, yours truly serves as project coordinator for Cebu Business Month 2007 (June is Cebu Business Month). Proud to be an istoryan way before this

[Ms.Beau]

up!

[Ms.Beau]

Congress recently concluded. An issue tackled during the conference was on the Asian Brand. Here are links to newspaper write-ups:

http://www.tmcnet.com/usubmit/-trave...14/2714503.htm

http://www.sunstar.com.ph/static/ceb...sia.brand.html