Asus bids to acquire Asrock mobo division

[cointoss]

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Asus makes an offer to buy Asrock
Number one and number three are one again, competition suffers


Word has reached SemiAccurate that Asus just made a bid for Asrock’s mobo division. The motherboard leader is about to buy the fast growing upstart out before they get too large.
Currently word has it that an offer has been made for Asrock, and Pegatron is essentially fine with the terms. This would take the #1 and #3 mobo makers and combine them, leaving the industry with one massive behemoth, one solid player, and a lot of minnows struggling to make waves. As of now, there is a first tier of Asus and Gigabyte, then Asrock, MSI, and ECS at less than half of that volume, plus a few niche players in the motherboard market.
If this buyout goes through, there would be a singular AsusRock as the first tier, Gigabyte as the second, and a third tier without the pricing leverage to compete. The already unhealthy industry would likely collapse into two players before people realized what happened.
There are a lot of secondary players, suppliers,and related companies both upstream and downstream of this sector. All of them would likely be affected adversely if this goes through, Given the two players involved, Asus and Pegatron, is there anyone with an ability to make a better offer left? Would anyone want to? This one is not finished yet, but it may be soon. The only thing for sure is that it is going to be quite interesting to watch the deal unfold.

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[hardtech]

diba ang asus may nag gunit sa asrock saona.....

[cointoss]

momahal na sd ning asrock ani.. i hope not

[hardtech]

morag dili ngali....solid bya asrock....7 yers ko naka gamit asrock for surveillance use 24/7 on....

[thewicked46]

asus claims nga gkan sa PEGASUS nga word ilang name and PEGATRON who runs Asrock has the beginning of Pegasus in the name..


hmmm...if this buyout would push thru dat leaves GIGABYTE nalang as true mobo manufacturer.

[ryan101@yahoo.com]

may unta dili mapalit barato baya ang asrock niya nindot ug lay-out ila board niya lig-on sad f mapalit na ang asrock sigurado mahal jud na....

[ethzneuron]

i thought asus owns asrock aleady..

[killifish]

asrock is a former part of asus...

[Ouchibi]

maytag d jud xa mo mahal....

[kinumot]

ooooiii!!! nindot unta ning asrock kay cheaper alternative/counterpart sa mahal na ASUS boards ses!