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Mobile operator Globe Telecom said in a statement that it is launching a new Video Message Service (VMS), which the company claimed is the first such offering in the country.



The VMS is part of a new set of services under its HSPA+ network, which Globe rolled out early this year.

According to Globe, VMS allows users to create, view, upload, and share video content through their handsets. “With VMS, subscribers can send and receive video messages just like text messages,” the company said.

Globe said iPhone and Android users can download the VMS application for free from the App Store or Android Market. BlackBerry and Symbian phones will be supported soon, it said.

Upon access of the VMS application, the VMS interactive menu will be installed on subscribers’ mobile phones, allowing them to record a video message, send or view a peer-to-peer (P2P) video, or download video clips of their favorite shows or celebrity video interviews and blogs.

The Ayala-owned carrier has partnered with Ironroad Manila for the VMS platform and GMA New Media Inc. (NMI) for VMS content in the form of short clips of GMA TV shows and celebrity video blogs.

Subscribers can also follow local and foreign video bloggers and acquire premium content offered by VMS broadcasters around the world.

Globe said the service will be available for free to subscribers of My Super Surf Plan, allowing VMS users to create and share mobile videos until July 31, 2011.

“Through VMS, we are giving our subscribers another opportunity to enjoy their mobile phones apart from texting, calling or doing mobile Internet,” said Joanna Africa, head for portfolio management of Globe Telecom.

Globe unveils first video message service in PH - Newsbytes Philippines