SynergEcommerce, a small US-based E-commerce company is seeking a full-time Online Marketing Expert (SEO, PPC, Link Building, Copy Editing, and Social Media) based in Cebu.
Responsibilities and Duties
Develop SEO strategy and implement campaigns.
Hands-on optimization, focusing on both on and off page SEO including site structure, content, keyword research, and SEO copywriting.
Establish relevant link partners with authoritative, high PR, web sites for multiple web properties.
Submit links and sitemaps to multiple search engines & directories.
Analyze the success of promotional and search engine campaigns and make recommendations for future program directives.
Manage PPC campaigns on Adwords, Bing, and others with a critical eye for conversions, landing page optimization, split testing, quality scores, negative keywords, etc.
Reporting, analytics, and management of internal SEO & PPC campaigns including Ranking Reports, Link Building, Site Audits, Conversion Tracking, etc.
Coordinate, design and distribute e-mail newsletters to customers.
Manage Social Media accounts to bring about brand awareness and drive promotions through the appropriate social media channels including Facebook, Twitter, Myspace, and others.
Develop weekly content in the form of keyword optimized blogs, articles, & press releases and submit them to a list of SEO friendly submission and syndication sites.
Developing shopping search engine feeds (Shopping.com, Google Merchant) and optimizing keyword placement, monitoring customer feedback, implementing strategies to drive high traffic and conversion rates.
Use Social Bookmarking and related strategies to boost organic rankings
Skills and specifications
Good creativity
Positive, open minded, willing to learn, and receptive towards offering and receiving constructive criticism
Ability to meet tight deadlines
Organized and detail-oriented
Ability to handle projects simultaneously
Good communication and interpersonal skills
Good leadership techniques and a curious mind
Education and Qualifications
Minimum college or university diploma in computer science, marketing (online / digital media), or related field
Knowledge of Microsoft Office, SEO and PPC tools (keyword, competitive research, link building, etc.) tools, and analytics tools
Intermediate Web site coding knowledge (css, html) is a must
Perfect English writing and editing skills are a must
Preferred:
Demonstrated history of SEO success! Those with portfolios of successful work will be favored
Experience with other Online Marketing channels
Experience working with cross-function teams with marketing, programmers, designers, and management.
3-5 years experience in marketing. 2-4 years experience in SEO.
BA/BS degree.
please send applications through email
info@synergecommerce.com
Online Marketing Expert (SEO, PPC, Link Building, Copy Editing, and Social Media)
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