The State of Filipino Movies

[vanceloma]

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a lightning type pokemon is stronger than water type!

[diem]

This is another observation of mine.

Filipino movies, particularly those currently floating on the mainstream, are now becoming long commercials. To help generate funds, producers invite companies to sponsor their films and promise proper exposure for the company products in the film.

Before it used to be a casual thing, like the couple dines out at a JOLLIBEE branch or shops at SM. Now they're really pushing the brand name straight in your face and sharing all the great things about the product so you won't forget.

Such examples are IMUS Films' AGIMAT (product: Lemon squares), Star Cinema's BCUZ OF YOU (GLOBE, Samsung cellphones); I know there are others, the most current is the Manila Filmfest entry ENTENG KABISOTE where ARIEL laundry soap products seem to be the principal sponsor.

Now, now, please don't consider this as only a Filipino thing. This is worldwide film phenomenon. Especially in Hollywood though the display is subtle and sometimes near-subliminal like MI3 (Nokia cellphones), TOMB RAIDER: THE CRADLE OF LIFE (Panasonic)

[Opyong]

Sig lang mag artista man ko ako mu change sa atong sistema

[Santini]

This is another observation of mine.

Filipino movies, particularly those currently floating on the mainstream, are now becoming long commercials. To help generate funds, producers invite companies to sponsor their films and promise proper exposure for the company products in the film.

Before it used to be a casual thing, like the couple dines out at a JOLLIBEE branch or shops at SM. Now they're really pushing the brand name straight in your face and sharing all the great things about the product so you won't forget.

Such examples are IMUS Films' AGIMAT (product: Lemon squares), Star Cinema's BCUZ OF YOU (GLOBE, Samsung cellphones); I know there are others, the most current is the Manila Filmfest entry ENTENG KABISOTE where ARIEL laundry soap products seem to be the principal sponsor.

Now, now, please don't consider this as only a Filipino thing. This is worldwide film phenomenon. Especially in Hollywood though the display is subtle and sometimes near-subliminal like MI3 (Nokia cellphones), TOMB RAIDER: THE CRADLE OF LIFE (Panasonic)

dont forget the bond films... tons of endorsement goin on there. from cars, watches, shoes, and even tuxedos..

[gboyota]

ambot lng

[diem]

One cannot make something out of nothing~ like anything, a film needs people, effort, time, talent and of course... money.

There are a few film producers these days that would risk the money (numbering millions usually) in making films because the returns are not predictable unlike in Television where the money lies in commercial endorsements.

Read how money-related issues are affecting the current output of Philippine cinema today.

http://showbizandstyle.inq7.net/ente...ticle_id=37062

[diem]

In 2006, the Philippine local film industry has produced a total of 67 films(mainstream and digital). Which films have you seen last year? Were you able to watch all?

January – "Don’t Give Up On Us"

February – "I Will Always Love You," "Close to You," "Mga Batang Bangketa"

MARCH – "Nasaan si Francis," "Moments of Love," "Coed Scandal"

APRIL – "D’ Lucky Ones," "Pamahiin"

MAY – "Apoy sa Dibdib ng Samar," "Manay Po," "All About Love"

JUNE – "Kapag Tumibok ang Puso Not Once but Twice," "Pacquiao"

JULY – "White Lady," "Sukob," "Batas Militar," "I Wanna Be Happy," "Compound," "Rigodon," Cinemalaya entries: "Tulad ng Dati," "Donsol," "Battad," "Saan Nagtatago si Happiness," "Rotondo," "Mudraks."

AUGUST – "Umaaraw Umuulan," "Kubrador," "Oh My Ghost," "You Are the One," "Hada," "Jupit"

SEPTEMBER – "Eternity," "Binibining K," "Twilight Dancers," "First Day High," "Ingrata"

OCTOBER – "Till I Met You," "Txt," "Barang," "Mainit na Tubig," CIneManila entries: "Manoro Aeta Teacher," "Numbalik Diwa," "Raket ni Nanay," "Anino ng Setyembre," "Squatter Punk"

NOVEMBER – "Kaleldo," "Ang Pamana," "Wag Kang Lilingon," "Inang Yaya," "Pitong Dalagita," Cinema One Original entries: "Huling Balyan ng Buhi," "Rome and Juliet," "Rekados," "Pandanggo," "Seroks"

DECEMBER – "Reyna," "Barcelona," "Sa Ilalim ng Cogon," Metro-Manila Filmfest entries: "Kasal, Kasali, Kasalo"; "Enteng Kabisote 3"; "Mano Po 5: Gua Ay Di"; "ZsaZsa Zaturnnah Ze Movee"; "Shake Rattle & Roll 8"; "Ligalig, Matakot Ka sa Karma"; "Tatlong Baraha"

[babyfrancis]

ok man kaha ang movie

[AsIm0]

Murag needs budget pa ang special effects..

pero.. mga maau ang artist nato....

kuwang lang sa budget.

[neekul]

honestly noh batian ko sa special effects sa pinoy movies nga mainstream like lastik man. murag kulang sa budget! kakita mo sa independent nga Pinoy Blonde starring Boy2 and Epy Quizon? nindot to, weird lang ang story. hehe