Why Video Advertising works!

[rayjevztech]

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Online video traffic is predicted to make up 55 percent of all consumer internet traffic by 2016, with online video production accounting for more than one-third of all online ad spending within the next five years. And yes, according to 70 percent of marketers, video converts better than any other medium.


Essentially, the time for online video marketing is. If you’re creating massive productions once or twice a year, are still stuck on text-based testimonials, or are only just starting to think about updating your product pages to include explainer videos, you’re missing out big time. You’re missing out on reaching your customers, building stronger relationships, and providing them the information they need to get through more than 60 percent of the buying process on their own.


Video Content Is More Effective
Internet users are consuming more video. But does this actually beef up your funnel or benefit your bottom line?
The answer to both: a resounding yes. Video wins as a results-driven content medium, hands down. It drives marketing effectiveness in four main areas:

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