Maybe you should try to reevaluate your goals, start asking questions like why am I starting this business, is the quality of my life be improving, who are the competition, how can I get the upper hand over the competition, how hard do I need to work on it, how much would it cost me, would it be worth doing, is it aligned with my life goals .
If you are going to start any type of business without a thought, you might as well not start at all.