• Harley-Davidson celebrates anniversary with open house


      Harley-Davidson of Cebu celebrated its third anniversary by holding its Model Year 2019 Open House, last November 24 and 25. Their Model Year 2019 line-up features their new pricing strategy.


      Since November 15, Harley-Davidson Motor Company implemented a new pricing strategy. Sportster motorcycles models are priced from Php650,000, while Softail models start at Php1,100,000. According to the company’s Managing Director for Harley-Davidson Asia Emerging Markets, Johan Kleinsteuber, there has been a continuous customers’ interest in Harley-Davidson products since the opening of their first authorized dealership in 2013. He also said that the demand for Harley-Davidson motorcycles in the Philippines is growing fast and steadily. For 2019, they are introducing the Custom Vehicle Operations (CVO), Touring, Softail, and Sportster family. Kleinsteuber is confident that the company can respond to the demand for Harley-Davidson motorcycles in the Philippines.

      Harley-Davidson’s Model Year 2019 line-up has an all-new infotainment system. The new Boom! Box GTS infotainment system is available for select Harley-Davidson Touring motorcycles. It has the contemporary look, feel and function of the latest mobile devices and tablets. It also has Apple Car Play compatibility and hands-free voice recognition. Their Touring motorcycles will also be powered by the Milwaukee-Eight 114 powertrains. This engine has the most displacement offered. It also delivers strong acceleration as well as overtaking performance. The new models also highlight three Harley-Davidson Genuine Motor Accessories. First is the 7-inch Daymaker Adaptive LED headlight. Second is the Dominion Collection. This offers the unique ability to personalize individual accessory components. The third is the Screamin’ Eagle Stage Upgrades. These are engineered to generate specific torque and horsepower gains. The new 4.5-inch Screamin’ Eagle Muffler for the Harley-Davidson Sport Glide model enables Screamin’ Eagle Stage I through IV.


      For more information on the 2019 Harley-Davidson range of motorcycles, clothing, and accessories, visit their website at www.harley-davidsonofcebu.com. (Jann Yuvallos)
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