• The Great Cebu Sale growing online traffic


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    The Great Cebu Sale (GCS) 2020, Cebu’s first ever industry-wide virtual sale event, has noted a growing online traffic, as organizers urged consumers to take advantage of the best deals they could get from their favorite merchants.

    Camille Aldeguer, the chairperson of GCS, shared that for the first week of the virtual sale, which started on Sept. 15, they have recorded over 3,000 visitors on the GCS’s official website www.thegreatcebusale.com.

    “We expect this to increase moving forward especially if more people will be aware that some of Cebu’s famous brands are offering great deals and promos this time,” she said. Most of the site visitors come from the Philippines, followed by the US, Japan, Singapore and Qatar. On a city basis, top visitors come from Ceby City, followed by Iloilo City, Davao City, Quezon City and Makati City.

    “Based on the feedback we’ve received, people are eager to go out and relax, many have therefore purchased overnight stay promos offered by our resorts and hotels,” Aldeguer said. In fact, the sites of tourism-related companies are the most accessed by GCS visitors. They are followed by electronics, lifestyle, home essentials, and food and beverage (F&B).

    “The promos offered by our resorts, hotels and F&B establishments are our top deals,” she said. They seek to further raise awareness on the ongoing online sale event among shoppers. The GCS official website is up and running to promote the promos offered by the participating merchants.

    “The website does not have a payment platform. The fulfillment of the order or purchase lies directly under the responsibility of the participating company,” she said.

    Webinars

    GCS organizers have also scheduled various webinars throughout the sale period to stimulate interest from the public, said Raki Urbina, co-chairperson of the GCS.“Apart from the industry-wide virtual sale, the GCS will also be hosting various webinars to help guide businesses, retailers and consumers on the new normal,” he said.

    On Sept. 28 and 29, GCS has scheduled a two-part webinar series entitled “Rethinking our Business and Repurposing our Facilities for Survival and Sustenance #Diskarte” on Sept. 28 and 29 (for the first part) and on Oct. 5 and 6 (for the second part).

    On Oct. 12 and 13, another webinar dubbed as “Redefining and Optimizing the Essential Components of Retail in these Most Challenging Times” will also be conducted.

    On Oct. 19 and 20, GCS will also host a webinar on “Leading by Emotional Intelligence with Stressed-out Workforce and Anxious Guests and Customers.” According to Chester Lim, president of the Philippine Retailers Association in Cebu, the main organizer of the GCS, they are planning to extend the conduct of webinars through the holiday season.

    “Extending the webinar towards the holiday season is a good idea. In fact the initial plan is to do a monthly sale per industry. We will just probably wait for the outcome of this one before deciding to proceed with the next sale,” Lim said. If the virtual sale will be extended, there will be a different set of offers and promos for the Christmas season, Lim added.

    Raffle Promo

    GCS organizers also announced they are raffling off prizes every week to stimulate participation from the public. There are three ways for you to join the raffle, namely through Facebook, by joining the webinars and through submission of proof of purchase of at least P1,000 and above from any of the participating merchants between Sept. 15 to Oct. 31, 2020.Submit your entries by messaging the official FB page of GCS or email via info@thegreatcebusale.com the receipt with complete name, address, mobile number and email of the customer.

    “We will be announcing the weekly winners every Monday starting Sept. 28, Oct. 5 and 12, Oct. 19 and 26 and Nov. 2,” Aldeguer said. “Our official delivery partners Lalamove will deliver the prizes to the address you officially registered,” she added. She said a person can submit multiple transactions per week for greater chances of receiving prizes.

    Please visit the FB Page of Great Cebu Sale for more detailed mechanics.
    The GCS introduces Cebu’s top brands in the hospitality, wellness, travel, automotive, fashion, hardware, electronics, and food industries.

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