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Dota 2 just added another feature - LAN.

Dota 2 - The First Blood Update

Hopefully, this would be another incentive for more Pinoys and internet cafes to start switching from Warcraft DotA.

You can get free skins in Dota 2.
The more hours you play, the more skins you get.

I guess, LoL appeals to people who like the grind (players coming from MMORPGs).
While Dota 2 focuses on people...

Dota 2

It's truly free - no need to buy heroes or grind for runes unlike in League of Legends.

There's a good reason why some LoL players have been switching to Dota 2.